Beijing International MBA programme celebrates its 15th anniversary

This year the National School of Development (NSD) in Beijing, celebrates its 20th anniversary. Simultaneously, 2014 also marks a special year for the Beijing International MBA (BiMBA) programme at Beijing University which was established 15 years ago. During the past five years Vlerick Business School has been the accreditation partner of this programme, with the academic responsibility for both the 16 month full-time as well as the two year part-time international English-language MBA. This unique programme brings together the strengths of the original high-quality Chinese MBA and a more global dimension. The concept is aimed at future Chinese global business leaders and young international business leaders in need of a comprehensive understanding of China, its business culture and its place as an economic powerhouse for the 21st century.

Vlerick Chairman Louis Verbeke who attended the celebration event in Beijing on 19 April, expresses our commitment to NSD:  “NSD is serving China by conceiving and realising strategic renewal. It was a privilege to attend the celebrations. The discussions about policy which were reported in the media were of the highest quality. We look forward as a School to support NSD’s lead in the interest of China and the global community”.

Over the past 20 years NSD has succeeded in making itself stand out from other schools and in branding itself as a bold, innovative and groundbreaking pioneer. As NSD has developed itself into one of the most important think tanks of the Chinese government, BiMBA, its most creative brainchild, has also completed a growth path from being barely known to becoming a top ranking MBA programme in China and even Asia. In the most recent ‘Best Business School Rankings in China’ the full-time BiMBA programme was ranked number one. For the sixth time in a row Forbes China has issued this comprehensive and independent survey of MBA programmes in China's business schools.

Lee Zhang, Dean of BiMBA and Associate Dean of NSD states in his invitation letter: ”BiMBA would never have been able to become what it is today without the continuous commitment, support and trust of Vlerick Business School as our valued partner. Looking ahead into the years to come, we foresee that a booming China will present us with tremendous opportunities, but an ever changing and increasingly globalised world will also pose us a lot of challenges. Therefore we are deeply convinced that a strong strategic partnership and even closer alliance between NSD and Vlerick will lead to both a stronger BiMBA as well as a stronger Vlerick. Let us join hands and work together towards a grander future!”

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