What you will learn
- Why presentations impact the bottom line
- What you can do to make them better
- How you can make it happen
Julian Birkinshaw, Professor, London Business School
“Ed Gruwez has developed a simple and compelling framework for helping you design and deliver your presentation, and he also explains why his ideas make sense. However skilled you think you are, I guarantee this book will help you to become a better presenter.”
ir. Ed (Edouard) Gruwez (MBAL)
About the Keynote
ir. Ed (Edouard) Gruwez (MBA 1987) was marketing and business development director for GM and Volvo and is since 2004. As consultant he mainly works on transformation and communication in large organisations.
In 2010 he started to develop a method to help managers design better presentations in less time. The method has been developed further over the years and backed up with scientific proof. Reactions were so enthusiastic, that he eventually decided to write a book about the subject. It is published this year by Financial Times, Edition Eyrolles and Lannoo.
With his company ‘To The Point’ he helps organisations to become more efficient in the way they work and communicate. He now lectures about the subject of designing presentations and digital communication and he is a frequent speaker at conferences. He has trained hundreds of managers, coached senior executives and globally helped companies to change their communication culture.