Vlerick Marketing Shower - Storytelling

Category: Alumni Events

Why stories? Today it seems that marketers are all catching on to the effectiveness in connecting with consumers. When information is communicated in a story form, we seem to be affected more deeply by it. The question arises: ‘How should I build a good story in order to touch people?’

Keynote speakers:

  • Christophe Ghéwy, Creative partner at Bowling (presentation in Dutch)
  • Jeffer London, Professional storyteller
  • Jeroen Wils, Communication Expert (presentation in Dutch)

Extra information:

For the next Marketing Shower on 20/12/2012, we have invited 2 experts to sprinkle us with their insights on storytelling. Come and listen to their stories on how they ‘Dare, Believe & Work’.
 
Join us, get showered and share your soap!


Storytelling

 

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