'Training is a good way to communicate change'

25 May 2009

Management Development Programme – Tessenderlo Group

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tessenderlo_cspOn 8 January, 50 Tessenderlo Group employees ventured onto Brabant’s snow-covered roads. Coming from as far afield as France and Italy, they were all bound for Leuven to attend the ceremony conferring certificates on those who had taken the Management Development Programme, a tailored company-specific training course designed in conjunction with Vlerick Leuven Gent Management School.

Help, change on the horizon!

“The Chemicals business group was initially organised by country,” explains COO Frank Coenen. “When the vertical organisational structure was transformed into a horizontal European structure, we saw the content of the more senior management jobs change completely. Skills needed updating. A training programme proved to be a good way to communicate and integrate change. The reorganisation has thoroughly overhauled our supply chain management, for instance. That’s why the programme had to be completely tailored to our requirements.” Myriam Lonneville, Group Talent Management Director, continues: “We sat down with Vlerick Leuven Gent Management School to determine which case studies most nearly approximated our change process. And these were real projects, not just exercises.”

Intellectual challenge and teambuilding

Frank Coenen again: “The company-specific format encourages internal networking and strengthens team spirit because the participants are together for several consecutive days. This kind of course really gets you thinking, even about your own specialty! We intentionally stressed soft skills, because they usually get overlooked.” Hudson and Outward Bound were brought in for the soft skills modules. Vlerick Leuven Gent Management School organised the business modules and coordinated the whole programme. Why Vlerick Leuven Gent Management School? “The School has an outstanding reputation and is open to requests for tailor-made solutions,” explains Myriam Lonneville. “The School’s good relations with the other partners in the programme were also an important factor in our decision.”

Held over by popular demand

Frank Coenen: “You can look for missing skills outside the company, but you can also develop them in-house. Continuing education is important because it helps attract talent. Moreover, it has a motivating effect, which helps retain talented new recruits.” The programme was set up for the management of the Chemicals business group, but is now open to all business groups and is already in its fourth season. “We gauge the participants’ satisfaction and have noticed that it grows every year. We adjust the programme each time,” points out Myriam Lonneville. For Frank Coenen, the programme meets its objectives perfectly: “The return is difficult to measure. This programme fills 18 days spread over a year. That’s a serious investment, but I’m convinced that it’s worth it!”

  • Peter Van Elslander, Sales Manager, PVC International and Benelux: ‘A course that hones management techniques and offers Vlerick Leuven Gent Management School’s level of expertise kills two birds with one stone!’
  • Carole Ribot, Head of the Quality Department at Calaire Chimie (FR): ‘You meet people that you otherwise would never come across! I work in the Fine Chemicals department, but most of the other participants came from the Chemicals business group.’
  • Christel Colemants, Basic Research Manager: ‘I work in the lab. Besides updating my knowledge, this course has given me a broader perspective. The mix of theory and practice was perfectly balanced.’
  • Ariane Goovaerts, Order to Cash Lead: ‘Regardless of which department you work in, they made sure you could always follow what was going on.’