Vlerick Sales Management Forum

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Inaugural Vlerick Sales Management Forum

A sales event that will bring together the industry sales leaders, sales researchers and other sales aficionados to share their knowledge, meet old partners and make new connections to share the latest management thinking and best-practice cases in sales management today.

The forum will also mark the official inauguration of the Vlerick Sales Expertise Centre. We will share the findings of the Centre’s first sales research project commissioned by our Prime Foundation Partner, Johnson Controls International.

Added value for you and your company

Sales is the life blood of every company.

Forward-thinking companies value and treat sales management as a process of strategic importance to their success and survival. In these rare companies, the sales force not only drives demand but also works as an outside-in process that feeds into strategy development and organisational design. Yet, even for those who realise the importance of the sales profession, managing an effective sales force remains easier said than done.

The forum will offer you:

• insights into the latest management thinking on leading an effective sales force
• best practice cases
• interaction with our sales researchers, guest speakers and fellow sales leaders from the industry.