Supply Chain Conference

 

In 2009, The theme of our 2009 Supply Chain Conference edition is 'Supply Chain Technology'.

Why this conference?

For many years, supply chain improvement was synonymous with cutting costs. As the economic downturn intensifies, companies are more than ever looking for ways to cut costs. However, they also have to meet the demands for greater customer intimacy and increased globalisation. To fulfill these objectives, organisations need to prioritise their investments in supply chain technology and focus on the areas that provide a short-term return on investment as well as a contribution to the long-term strategy of the organisation. This conference will provide you with valuable knowledge offered by academics and executives who are expert in Supply Chain Technology.

For who?

Executives with responsibilities in:

• general management
• supply chain management
• IT management
• manufacturing
• logistics
• distribution
• procurement. 

The conference will deliver added value to any organisation facing the challenges of managing and implementing Supply Chain Technology.

Programme 2009

Keynote presentation by Paul Goodwin, Professor of Management Science in the Management School at the University of Bath (UK).  

Improving demand forecasting in supply chain companies through better use of forecasting technologies

Reliable demand forecasts are a crucial component of successful planning in supply chain companies. However, accurate predictions are often difficult to achieve. This session will draw on a survey of 120 US forecasters and studies of forecasting in four large UK companies to identify some of the key reasons for poor forecasting performance. These include the use of data histories that are too short to give forecasting technologies a good chance of producing reliable forecasts and the over-zealous use of judgmental interventions in the forecasting process. Prof. Goodwin will then demonstrate how managers can make better use of forecasting technologies in order to achieve greater accuracy and a more efficient use of management time. He will also discuss how these technologies themselves might be enhanced so that they provide information which is immediately relevant to supply chain decision making and better support for judgmental interventions, when these are appropriate.

Programme of conference (2009)

In cooperation with

Prime Foundation Partner

 

Goodman Chair in Logistics

 

Silver Sponsors

    

Bronze Sponsor

Media Partner