Knowledge-in-Action Project

Steer the focus of your MBA by either tackling an in-company project or diving into a giving something back project. You work in groups of three and you get 8 weeks to tackle a complex business challenge. This is a unique opportunity to use everything what you’ve learned to tackle this challenge. Finally, you will defend your project in front of a jury. Of course, you receive guidance and support from our faculty team every step of the way.

In-Company Project

What better way to test your knowledge than with a hands-on project within a company? The in-company project gives you the opportunity to work as a consultant in a company and develop ready-for-implementation solutions to tomorrow’s management challenges. You can either pursue your own project in a company of your choice or you can choose from a selection of Vlerick projects. This is your chance to show the outside world what you’ve learned and what you are made of!

Organisations that have recently commissioned projects
 Actiflow  Edenred  UCB Group  Roche Diagnostics
 Barco Seghers-Balcaen  Eneco  IMEC
 BNP Paribas  Ericsson  Sonaco  Materialise
 Durablis Fidecity  ONTEX  GIMV

Project examples:  

  • Feasibility study of entering the US flexible packaging market
  • Changing business models, from products to services
  • A revenue stream model and marketing plan for the launch of a B2C 3D-printing ecosystem
  • Managing for simplicity: Toolkit for reducing complexity and increasing agility
  • Analysis of the historical performance of the VC portfolio of a leading investment fund
  • Strategy formulation and implementation: Transforming the B2B business of a leading renewable energy provider

Anshul Kapoor, Director of Services Development, Ericsson
"We were very impressed by the quality of the participants and how focused they are. We asked them to conduct a market study and recommend a strategy for a highly technical and niche sector. Even though the participants didn’t have the relevant technical background, they diligently studied the technology and focused on the business side of technology. Their report gave us good insights into the market, and suggestions for our next steps. It was highly impressive." 


Giving Something Back Project

 Make a difference and develop initiatives that have a real added value and an impact on the lives of others. Your giving something back project will take you to a non-governmental organisation or social enterprise in a chosen region of the world. Get to know NGO organisations through campus presentations or expand your horizons and find your own project.

Projects our students have initiated:

Nrityagram (India): Helping a non-profit dance company to develop strategic direction and a strategic approach to using resources



Galapagos ICE (Galapagos Island): Operations and marketing support for Galapagos ICE “Immerse, Connect, Evolve”

Soap Cycling (Hong Kong): Developing future leaders for a clean world: first steps to building an NGO in Hong Kong


Megumi Tayakama, FT MBA Alumni
"It was a totally different way of volunteering to what I was used to. Being able to combine academic knowledge and business experience with volunteer work was a unique and rewarding experience." 

 GSBTestimonial-Cumedia CUMEDIAE, Culture & Media Agency Europe
“It was a first class luxury to see several young experts in business management and development from Vlerick dedicate their knowledge, their expertise, to a dynamic but small   organization which tries to promote internationalization projects for culture and the arts. We received a lot of valuable information, an in a way, they set up a path which we are still trying to follow. Indeed, creative industries play a most important role in the economy and in job creation. But they are still apart, sometimes too much, from other areas of economy and social activity. This collaboration helped us, but also probably enlarged the view of those who took part in it. I thank them for the initiative, and Vlerick for making it possible.”


& Rankings

Equis Association of MBAs AACSB Financial Times Economist Intelligence Unit