Jacob Vermeire is a doctoral researcher at Vlerick Business School. He holds a Master in Industrial Psychology and Personnel Management from Ghent University (2009). Jacob’s research area is entrepreneurship, with a particular focus on micro-businesses in sub-Saharan Africa. In respect of his doctoral research, Jacob together with his family moved to a rural area of South Africa (2015) to do research on the impact of entrepreneurship on poverty. He has presented his work at various international conferences such as Academy of Management Annual Meeting and Babson College Entrepreneurship Research Conference. Recently, Jacob also published some of his work in Journal of Management Studies and Africa Journal of Management.