Maud Van den Broeke

Job Title : Research Fellow

Management Domain
Operations & Supply Chain Management
Healthcare Management

Expert in
Operations Management
Supply chain management
Product development and design management

Profile

Maud Van den Broeke obtained a master degree in Commercial Engineering (KU Leuven, 2010) and a Master in General Management (Vlerick Business School, 2011). She received the VIB/ABCAL award for best thesis on procurement and supply chain management and is a Certified Supply Chain Professional at APICS. Afterwards she started as a researcher in the Technology & Operations Management Area at Vlerick Business School.

In 2012, she started a PhD in the domain of design for supply chain management and became a PhD candidate at Vlerick and KU Leuven. The PhD fits within the European ARTEMIS project, for which she does research in close contact with Barco, a global technology company.

 

Publications

Articles in refereed journals with impact

Articles in other (un)refereed journals

  • Vereecke A. Van Steendam T. Van den Broeke M.  forthcoming. The 7 Cs of Supply Chain Management: Practices for Profitable Growth. Journal of Marketing Development and Competitiveness,

  • Van den Broeke M. Boute R.  2014. Advantages and disadvantages of product platforms: insights from literature. Review of Business and Economic Literature, 58(3): 186-210.

Conference Presentations

  • Vereecke A. Van Steendam T. Van den Broeke M. Waterinckx A.  2015. The Supply Chain - An Engine For Profitable Growth. Paper presented at POMS 26th Annual Conference, May 8-11, Washington D.C., United States.

  • Van den Broeke M. Boute R. Cardoen B. Samii B.  2015. Product-platform-attribute decisions based on total supply chain costs. Paper presented at Production Operations Management Society (POMS): 26th annual conference, May 8-11, Washington, United States.

  • Vereecke A. Van Steendam T. Van den Broeke M.  2015. The 6Cs of Supply Chain Practices for Profitable Growth. Paper presented at 22nd EurOMA Conference - Operations Management for Sustainable Competitiveness, June 26-July 1, Neuchâtel, Switzerland.

  • Van den Broeke M. Devoldere B. Creemers S. Boute R.  2015. The interplay of operations, marketing, and product innovation: a dynamic and interdependent simulation decision model. Paper presented at 22nd Innovation and Product Development Management Conference, June 14-16, Copenhagen, Denmark.

  • Van den Broeke M. Boute R. Samii B.  2014. Evaluating the supply chain cost of strategic product platform decisions. Paper presented at International Federation of Operational Research Societies (IFORS), Barcelona, Spain.

  • Van den Broeke M. Boute R. Samii B.  2014. Facilitating product platform decisions based on total supply chain costs. Paper presented at German Operations Research Society, Aachen, Germany.

Doctoral dissertation

  • Van den Broeke M.  2016. Impact of platform-based product development decisions on the supply chain. KU Leuven (Promotor: Boute R.).

Research reports

  • Cardoen B. Van Steendam T. Van den Broeke M.  2013. Report on mass customisation in the healthcare supply chain. (51 p.)

  • Van Steendam T. Van den Broeke M. Krols K.  2012. Rapport over e-business in the healthcare supply chain: bedreiging of opportuniteit?. (46 p.)

  • Van Steendam T. Van den Broeke M. Krols K.  2012. Report on track & trace and cold chain in the healthcare supply chain. 

  • Krols K. Van den Broeke M.  2012. Rapport over technologie in de healthcare supply chain. (20 p.)

  • Krols K. Van den Broeke M.  2011. Rapport over total cost of ownership in the healthcare supply chain. Healthcare Supply Chain Research Network. (21 p.)

  • Krols K. Van den Broeke M.  2011. Rapport over cost to serve in the healthcare supply chain. Healthcare Supply Chain Research Network. (36 p.)

  • Krols K. Van den Broeke M.  2011. Rapport over samenwerking in de healthcare supply chain. Healthcare Supply Chain Research Network. (27 p.)