Search for tag 'Innovation'

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  1. Innovative cancer treatments: how much are we willing to pay?

    One man in three and one woman in four will develop cancer before their 75th birthday. In Belgium, cancer is the second major cause of disease burden after cardiovascular diseases and it is unlikely this will change in the foreseeable future. Increasingly better but more expensive cancer therapies are becoming available. Needless to say, in these times of austerity, the public budget for cancer treatment is under pressure. How can we ensure all patients continue to have access to these expensive but potentially life-saving medicines at a price society can afford, while at the same time encouraging pharmaceutical companies to innovate?

  2. Capture the value you deserve

    The latest collaborative piece of research undertaken by PwC and Vlerick focuses on how companies engaged in ‘B2B2C’ relationships manage the power game with their channel partners. It questions how suppliers can reinvent their relationship with channel partners to spur profitable growth.

  3. The importance of cross-industry innovation in an inspiration-driven economy

    Whereas the growth of our economy used to be determined by efficiency, these days it is mostly driven by inspiration and creativity. Very often, it is not enough for companies to keep looking within the confines of their own company or even their own branch of industry. On behalf of Flanders DC, Vlerick Business School therefore examined what makes cross-industry innovation successful. In addition, the study was recently translated into the new, practical online tool

  4. 3D printing: a laboratory for business model research

    What should established companies do when an innovative – and potentially disruptive – new technology appears on the scene? Vlerick Business School and Sirris collaborated to develop a framework linking technology and business models. When applied to the subject of 3D printers, their model led to a number of surprising insights.

  5. Looking to economise on scientific research? Bad idea.

    “Innovation policy doesn’t always place sufficient emphasis on scientific research,” according to Professor Bart Leten. “It’s often assumed that education is the main way that knowledge institutions can affect the innovative performance of local businesses.” But is that really the case? Together with two colleagues, he has shown that scientific research does indeed support industrial innovation activities.

  6. Open innovation demands a tailor-made approach

    Does open innovation really live up to our expectations? Do open innovation projects actually lead to better financial performance? “In a nutshell, yes,” replies Professor Bart Leten “provided that they are managed in the right way”. Along with two colleagues, he has published one of the first large-scale analyses of the financial profitability of open innovation projects. A distinction is made between projects undertaken in collaboration with academic partners (science-based partnerships) and those undertaken in collaboration with customers and suppliers (market-based partnerships).

  7. The effect of strategic industry factor innovation on incumbent reaction, survival and performance

    An industry is in constant evolution. Competitors, innovators, or other industry stakeholders can introduce new (hitherto ‘unknown’) resources or capabilities that increase the basis of competition in an industry. This is called strategic industry factor innovation. However, there are also strategic industry factor innovations associated with ‘known’ resources and capabilities. These new combinations of existing, ‘known’ resources and capabilities can also be difficult for incumbents to respond to.

  8. intellectual property

    Good governance of Intellectual Property positively influences the success of innovation ecosystems

    How can an IP-based orchestration model be instrumental in the success of an innovation ecosystem? Vlerick Professor Bart Leten and colleagues developed insights into this issue by studying IMEC, a nano-electronics research institute headquartered in Belgium. They discovered that the governance of IP positively influences the success of innovation ecosystems, as it determines the value appropriation potential for all of the ecosystem partners.

  9. co-creation

    Get ready for a co-creative economy

    In an increasingly dynamic marketplace – characterised by demanding customers, increased competition, and economic downturns – companies are starting to engage their customers in innovating their services and creating value. This doctoral dissertation provides insight into the conditions under which firms and their stakeholders can benefit from value co-creation. It also provides a unifying value co-creation framework and presents the implications of this framework for business practitioners who are interested in value co-creation as a customer engagement strategy.

  10. Open Services Innovation: Co-creating new services with partners and customers

    ‘Open innovation’ assumes that organisations should use external ideas as well as internal ideas to design and develop new products and services. And companies that provide services, and whose customers are very often already part of the service-creation process, are especially well-suited to reaping the benefits of the open innovation model.

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