Search for tag 'Retail'

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  1. An engaged customer is a return customer

    Engaging customers with your firm is good for business. You can even go as far as having the customer do part of the job – like using the self-scan in the supermarket. But how do you encourage and manage this effectively? And are there any pitfalls?

  2. Omni-channel retailing and retail real estate

    Online retail continues to gain market share by growing faster than store-based retail. And as e-commerce continues to grow, many store-based retailers have entered the online arena. But this presents a paradox: by launching a webshop to cater to the growing segment of online shoppers, the retailers are actually fuelling the further growth of e-commerce. The result: floor productivity in physical stores is under increasing pressure, with a potentially negative impact on rental income for the owner of retail real estate.

  3. picture of graphs

    Analyzing the financial statements of the world's largest retailer: Wal-Mart

    The Wal-Mart case is intended for an introductory or main course on Financial Statement Analysis. It may also be useful within a Corporate Finance/Financial Management course. After a class on financial statements and liquidity, profitability and solvency ratios – and some brief examples discussed by the lecturer – students should be capable of making a financial analysis of Wal-Mart.

  4. Choices

    Buying behaviour of Belgian consumers in times of crisis

    What impact is the economic crisis having on the Belgian consumer’s buying behaviour? To discover the answer, the Vlerick Brand Management Centre conducted a quantitative study of the Belgian consumer in times of crisis. Here are the results of this unique consumer research initiative.

6 results Number of Results per Page