Partners & Members

Target Group

The Vlerick Brand Management Centre focuses on companies who believe in merging business realities and challenges with academic research to get inspired by academic valid research results on Branding. The people representing these organisations are mostly Brand Managers, Marketing Managers, Communication Managers, Product Managers, … eager to learn the newest insights in Brand Management.

Partners & Members

Prime Foundation Partner

A Prime Foundation Partner wants to contribute fundamentally to the development of Brand Management; is entitled to receive all the information and research reports of the centre; cooperates in long term research to contribute structurally to the expertise of both the partner and the school. This partner decides upon the research agenda.

Members of the Vlerick Brand Community 

Our Vlerick Brand Community members:

  • Attend our 'Brand cafés' that offer research results, book reviews, group interaction and business testimonials
  • Receive a quarterly 'branding inspiration report' that offers business relevant insights on a specific branding theme
  • Learn from our online 'branding resources platform' that keeps you up-to-date on branding trends
Current and previous members include: Belfius, 4 Growth, Ancienne Belgique, Barco, Betafence, Cartamundi, Cultuurnet, Colruyt Group Services, D’Ieteren, Dorland & Grey, Eastpak, Extrafilm, Insites Consulting, KanDesign, Living Brand, Nationale Loterij, Nuby (New Valmar), Proximity BBDO, Remarkable, Rogil Research, Terre Bleue, These Days, Thomson Reuters, Touring, Velux, Base (KPN Belgium), Alpro, Amphion, Ancienne Belgique, Eddy Merckx Cycles, Arwy, Bekaert, Belgacom, Betafence, Campbell’s, Coca Cola, DJO Global, Eastpak (VF Europe), Gimv, Java, Livingbrand, Makro, Photohall, R&T Advertising, SCA Packaging, …

Knowledge in Action

Interested in the lessons learned of our research for your company? Find out more about our latest research articles!

& Rankings

Equis Association of MBAs AACSB Financial Times