How Aveve sets sail for a sustainable value chain

27 October 2021
12 PM - 2 PM
Online & Brussels
Topical event

A sustainable value chain is not just about making your product or activities greener. It’s also about transparency towards your customer. It’s a mindset that is second nature to all your collaborators. 

It’s also easier said than done.

Arvesta – the agri-food holding that owns Aveve retail shops – is active along the entire value chain end to end: from agriculture, through retail to the end consumer.  

How did Arvesta engrain a sustainable value chain in every aspect of its business?

During the second session of the Vlerick Impact Club, Stéphanie Deleul will take you along Arvesta’s journey towards that sustainable value chain. Stéphanie will not only focus on the success stories, but equally on issues, bottlenecks, challenges and learnings in all honesty and transparency.

And then it’s your turn to take the helm. Guided by Impact Club experts, you will be invited to join a small (online) working group for a sailboat exercise.


Henri Jacobs

Managing Director of Forcit

Henri Jacobs is Lead Volunteer of the Impact Club and Managing Director of Forcit.

Carl Schulze


Carl Schulze is a seasoned consultant, who has led many large companies through complex transformations.

Stéphanie Deleul

Communications Manager and Spokesperson at Arvesta

Stéphanie Deleul, Arvesta’s Communications Manager and Spokesperson, leads the firm’s sustainability policy and reaches out to stakeholders.

Barbara de Brouwer

Manager at Edgar & Cooper

Barbara de Brouwer is positive pawprint manager at Edgar & Cooper. Purpose and sustainability are key in leading the business to a better tomorrow.


  • 12.00 pm: Kick-off – Henri Jacobs, Impact Lead Volunteer (KMO Challenge, 2005)
  • 12.05 pm: Why create a sustainable value chain? – Carl Schulze (MIMS 2005)
  • 12.15 pm: Arvesta business case – Stéphanie Deleul
  • 12.45 pm: Sailboat exercise: break-out sessions & feedback – Barbara De Brouwer (MGM 2011)
  • 13.30 pm: Wrap-up, agenda & calendar for upcoming events – Carl Schulze (MIMS 2005)
  • 13.45 pm: End of session, online survey & evaluation

Practical info

  • Vlerick Alumni Members: Free 
  • Vlerick Alumni: 45 euro
  • Third parties: 95 euro

If you are a Vlerick alumnus, use the access code you have received via email. If you have a Vlerick Alumni Membership, you can also find your access code on the membership platform. Any problems regarding registration or you have not received your access code? Get in touch with and we will help you further!

Get in touch!

Maureen O'Hare

Maureen O'Hare

Alumni Engagement Manager