Eamonn O'Raghallaigh

Adjunct Professor of Digital Marketing

Eamonn O’Raghallaigh is a digital marketing strategist and educator. As CEO of Digital Strategy Consultants in Dublin, he helps multinational organisations achieve their online goals and drive competitive advantage by adopting emerging digital technology. He’s a Fellow of the Chartered Institute of Marketing and has won multiple Teaching Excellence Awards from Trinity College Dublin.

Eamonn specialises in digital marketing strategy, digital transformation and digital marketing practice. His work focuses on the practical applications and implementation of digital tactics – including SEO, content marketing, social advertising, search advertising, conversion rate optimisation, and consumer psychology in a digital context and digital marketing analytics.

At Vlerick, Eamonn teaches Digital Advertising and SEO on our Masters in Marketing & Digital Transformation and Masters in Innovation & Entrepreneurship.

Who am I?

  • Adjunct Professor at Vlerick Business School
  • Adjunct Teaching Fellow at Trinity College, Dublin
  • CEO at Digital Strategy Consultants, Dublin
  • Doctor in Digital Marketing at Trinity College Dublin
  • Master in Digital Marketing at UCD Michael Smurfit Graduate Business School (Ireland)
  • Master in Neuroscience at the Royal College of Surgeons (Ireland)

My expertise

  • Digital marketing strategy
  • Search engine optimisation
  • Demand generation planning
  • Data and web analytics
  • User experience
  • Conversion rate optimisation
  • Neuromarketing and consumer neuroscience