Partner news

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  1. Pharma and data as gospel

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    Developing drugs is a time-consuming process. In order to speed it up, the Belgian biopharmaceuticals producer UCB has decided to switch to a data-driven organisation. It was necessary to ‘convert’ the entire company to achieve this, says CIO Herman De Prins.

  2. It ain’t what you do…

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    Would you prefer your staff to go ice fishing or cast their nets on the high seas? It all depends on what you want to achieve as an organisation. In his doctoral thesis, Bart Verwaeren researched which fishing method leads to more radical innovation and how you can stimulate people to do things the way you want them to. Should you give your people bait or a boat?

  3. Significant growth potential for BeLux IT outsourcing market

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    The BeLux market for outsourcing still has significant growth potential as companies continue to outsource more. The main drivers for outsourcing are a stronger focus on the core business and cost reduction, while business transformation has increased by 8% from 2016. Almost 83% of organisations that currently use automation, robotics and AI have experienced moderate/significant benefits of these technologies, and client satisfaction remains high with an average satisfaction score of 74% across all providers assessed.

  4. “Time for action!”

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    The Belgian bank and insurer Belfius is also working on smart cities in the renewed Prime Foundation Partnership. “The complex ecosystem has been mapped out. We are ready to play our role in smart cities to the full”, Fanny De Pauw, Karmen Wijnant and the supervising professor Stijn Viaene tell us.

  5. The Happy Workout

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    What started out in mid-2015 as an idea for a recruitment campaign grew into a tradition at UNILIN. Communication Specialist Kathy Callens tells us how The Happy Workout has come to be firmly embedded into the company’s identity.

  6. The digital sprint

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    In early February Professor Steve Muylle organised a “digital sprint” course for the first time. Over the space of a week he created a digital ecosystem in which all the roles were flipped: not just for Masters in International Management & Strategy and Masters in General Management students and himself, but also for our partners BNP Paribas Fortis, Hello bank! and Accenture. Students became business strategists; partners gained new insight, into both their clients and themselves. Learning innovation, the Vlerick way.

  7. A single market in the Benelux countries for retail could generate 95,000 jobs and 36,000 companies by 2025

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    The creation of a single market for retail in the Benelux countries offers more than just significant benefits to both consumers and businesses. By 2025, a unified retail market could create 95,000 new jobs and 36,000 new companies in the sector. That has been shown by a study conducted by Vlerick Business School, commissioned by the Benelux Secretariat General. The study also contains five policy recommendations to strengthen cross-border retail trade by eliminating existing obstacles for entrepreneurs.

  8. “Look beyond the figures”

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    Professor Robert Boute invited Bart Cauberghe, Managing Partner & Head Smart Industries from our Chair Partner Gimv, to present the Punch Powertrain project to our full-time MBA students on 17 January. During a 90-minute lecture Bart took his audience on a bumpy and at times hilarious journey, explaining how in just seven years a low-performing supplier of automatic transmissions was turned into a highly attractive company worth 1 billion euros. “Not by financial ‘tricks’, but by operational improvements.”

  9. Oops, sold out…

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    “Buy two, get one free, says your supermarket’s promotional folder. Great news! There’s a promotion on your favourite wine and it starts tomorrow. The following day you head straight for the shop in your lunch break, only to find that the shelves are already empty. Oh well, they must have miscalculated the stock. I bet that feels familiar”, says Shari De Baets with a grin. She is a doctoral research associate who recently obtained her PhD based on research that could help prevent such situations.

  10. The Coca-Cola case, an inclusive approach

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    This case gives an overview of the diversity evolution that Coca-Cola Enterprises has gone through, and the different phases that the organization knew before reaching an inclusive organizational culture. This gives us the opportunity to encourage a debate regarding inclusive leadership and professional gender equality, specifically meant for women who have the ambition to obtain a middle to senior management position.

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