For whom?

The programme 'Digital Strategy' is targeted towards professionals and executives with responsibilities in designing and implementing digital strategy or who are interested in business digitisation.

The programme is ideal for:

  • General Managers or Managing Directors who understand the power of digital strategy
  • Marketing directors/managers involved in the development of digital strategy
  • ICT directors/managers involved in formulating and/or implementing digital strategy
  • Innovation directors/managers who would like to integrate digitisation in innovation strategy
  • Other professionals fascinated by the impact of digitisation on business

Drive real change in your organisation

A learning experience with real impact on your operations? A management programme tailored to the specific needs of your business? Contact us and discover how we can design and deliver customised programmes for your team that add genuine value to your organisation.

Need help?

Contact our Programme Advisor
Programme Advisor
Tel + 32 9 210 98 84
[email protected]
Find the programme most relevant for you!

Our programme finder allows you to find the management programme that best fits your needs.

Find a Programme

Meet Us

Info Sessions & Open Days
14 Jan
Drop In on our Leuven Campus
Category: General Info Sessions

12 Feb
Drop In on our Ghent Campus
Category: General Info Sessions

28 Feb
Experience Vlerick Evening
Category: General Info Sessions

No. 1 for Executive Education

Related Articles

  1. The “James” Banking Experience - robots taking over from humans for investment advice?

    In view of data-driven and customer-centric user experiences becoming ever more important, BNP Paribas Fortis developed ‘James’, an online and personal investment advice service that is both human and digital. Since the launch in 2009, the James’ customer base expanded from 20,000 to 100,000. This case study analyses the implications of using digital technologies for customer interactions in retail banking.
  2. When Customer Journey Thinking Meets Cost-Risk Analysis

    Name the first thing that comes to mind when you hear ‘marketing’. Is it getting your product or service noticed? Attracting potential buyers? Closing a sale? Designing your packaging? It’s all of that indeed, but the essence of marketing should always be … your customer.
All articles