More than one year after the beginning of the Covid-19 pandemic, managers of Flemish growth companies are gradually looking to the future once again. A future in which quite a few things will change profoundly, it turns out. Owner-managers themselves indicate that a different leadership style is imperative and that their role within the company is shifting to more operational tasks. The sales function is also undergoing a far-reaching transformation as a result of digitisation. On the other hand, the pandemic also provided an incentive for the sustainable development of many new and innovative products.