Faculty

Marion Debruyne

Prof Marion Debruyne
Dean and Professor of Marketing & Innovation at Vlerick Business School

Marion is passionate about the strategic side of innovation and the innovative side of strategy. She helps companies think about how to respond to changing markets and escape commoditization by adapting their product line, marketing strategy and ultimately, their business model.
Steve Muylle

Prof Steve Muylle
Professor of Marketing & E-business at Vlerick Business School

Steve is a recognised expert in assessing and enhancing e-business processes. Steve delivers actionable insights into how firms maximise the value of and for customers, offline and online. He has received multiple awards for his research and teaching.
Deva Rangarajan

Prof Deva Rangarajan
Professor of Marketing & Sales at Vlerick Business School

Deva Rangarajan focuses primarily on the areas of service management, customer experience management, B2B marketing, sales force management, and business model innovation. He is Director of the Vlerick Sales Excellence Centre.
Koen Tackx

Prof Koen Tackx
Professor of Marketing & Strategy at Vlerick Business School

Passionate about how companies can create value for customers and capture value for their shareholders, Koen’s main focus is on corporate strategy and strategic marketing. His interests and expertise lie in how co-creation can enhance the strategy creation process, and how to balance between value creation and value capturing and how different strategies can influence this balance.

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