Faculty

Deva Rangarajan

Prof Deva Rangarajan
Professor of Marketing & Sales at Vlerick Business School

Deva Rangarajan focuses primarily on the areas of service management, customer experience management, B2B marketing, sales force management, and business model innovation. He is Director of the Vlerick Sales Excellence Centre.
Xavier Baeten

Prof Xavier Baeten 
Professor of Management Practice at Vlerick Business School

Xavier has a unique focus on, and extensive experience in, reward management. Xavier is an expert in how rewarding can help organisations achieve their strategy and give them a competitive advantage. His favourite topics include: total rewards, translating business strategies into reward policies, developing reward strategies that work, pay-for-performance, reward communication, age-conscious rewarding and employee motivation.
Pascale Hall

Pascale Hall
Sales Performance consultant, Partner Minds&More, Master facilitator MHI Global en Vantage Point Performance

Pascale Hall is partner at Minds & More and facilitator at Miller Heiman. She offers B2B organisations the support, tools, insights in sales processes, sales training, sales techniques and the technology to build new businesses and to close complex deals in no time.

Drive real change in your organisation

A learning experience with real impact on your operations? A management programme tailored to the specific needs of your business? Contact us and discover how we can design and deliver customised programmes for your team that add genuine value to your organisation.

Need help?

Contact our Programme Advisor
Programme Advisor
Tel + 32 9 210 98 84
[email protected]
Find the programme most relevant for you!

Our programme finder allows you to find the management programme that best fits your needs.

Find a Programme

Meet Us

Info Sessions & Open Days
06 Dec
Vlerick Experience Day Eindhoven
Category: General Info Sessions

07 Dec
Drop In on our Brussels Campus
Category: General Info Sessions

23 Jan
Drop In on our Ghent Campus
Category: General Info Sessions

No. 1 for Executive Education

Related Articles

  1. The “James” Banking Experience - robots taking over from humans for investment advice?

    In view of data-driven and customer-centric user experiences becoming ever more important, BNP Paribas Fortis developed ‘James’, an online and personal investment advice service that is both human and digital. Since the launch in 2009, the James’ customer base expanded from 20,000 to 100,000. This case study analyses the implications of using digital technologies for customer interactions in retail banking.
  2. When Customer Journey Thinking Meets Cost-Risk Analysis

    Name the first thing that comes to mind when you hear ‘marketing’. Is it getting your product or service noticed? Attracting potential buyers? Closing a sale? Designing your packaging? It’s all of that indeed, but the essence of marketing should always be … your customer.
All articles