Detailed Programme

The programme ‘Leading Innovation in Healthcare’ explores the impact new technology, digital transformation and organisational innovation can have in today’s healthcare sector. The programme consists of 3 modules:

Module 1: The challenges and complexities of patient-centric systems

We start discussing about the roles patients, families and caregivers can play in a patient-centric system. We look at how standardising protocols and methods could give us more consistent levels of treatment and cure. And we explore the roles different stakeholders play in personalised medicine.

You’ll gain a deep understanding of whole health systems, their funding processes and how they are organised form a patient’s perspective. You’ll also start to assess your own organisation and identify where it fits in the health services ecosystem.

Module 2: Using technology to lower costs and give patients value

Value-based healthcare is about giving patients the best quality care while lowering costs. In this second session, we discuss both the health and economic impact that new technology can have.

Care pathways are increasingly using advanced technology to improve their therapeutic, diagnostic and operational capacity, quality and speed. But cost-effectiveness isn’t the only reason to invest in technology. Robotics, 3D printing, m-health and advanced AI diagnosis can all vastly improve patient care and treatment outcomes. But before we can use data and evidence to improve healthcare for the future, we need to become far more willing to share information.

Module 3: Capturing value

To get the most value for their organisation, senior health leaders need to be able to negotiate. To create value for the patient it is important to span the whole of the health ecosystem, organisations from healthcare payers to medical providers need to collaborate – despite their competing interests.

Module 4: Strategising beyond the market

Companies think strategically about their positioning in the healthcare market, but they often neglect to do the same beyond the market. However, to improve performance, it’s important to integrate your market and non-market strategies. We will focus on identifying your organisation’s non-market issues and how to develop a non-market strategy.

Day 1

Day 2

Day 3

Day 4

The challenges and complexities of patient-centric systems

Using technology to lower costs and give patients value

Capturing value

Strategising beyond the market

Drive real change in your organisation

A learning experience with real impact on your operations? A management programme tailored to the specific needs of your business? Contact us and discover how we can design and deliver customised programmes for your team that add genuine value to your organisation.

Need help?

Contact our Programme Advisor
Programme Advisor
Tel + 32 9 210 98 84
[email protected]
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Vlerick expertise in Healthcare Management

  1. How to address the affordability challenge for advanced therapy medicinal products

    Advanced therapy medicinal products have the potential to offer a durable, life-changing therapeutic effect, possibly with a single administration, for patients who may have few or no alternative treatment options. However, our current Belgian healthcare system is not attuned to these breakthrough therapies, which require short-term substantial payment for potentially lifelong patient value. In collaboration with Inovigate and through dialogue with all stakeholders, Vlerick Business School presents a policy report that contains workable solutions for expensive but curing therapies.
  2. Healthcare Management Centre - annual research report 2019

    In 2019, we conclude the fifth year of Vlerick Healthcare Management Centre’s operations. Building upon a strong MINOZ legacy of studying hospital operations, we continue to expand and deepen our reach into the full healthcare system. This annual research report gives an overview of achievements and published output.
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