Studio 100: a growth story of a showcase in show business
This case is available at The Case Centre with reference no. 314-030-1.
Studio 100 is a company that has built a competitive advantage through innovation and entrepreneurship. This makes the case study useful in both innovation and entrepreneurship courses. I use the case for a different purpose. As strategy professor, I use the case study in my strategy classes to show MBA students and executives the importance of having a great strategy and great strategy implementation skills.
Studio 100 is a nice example of a product leader. Product leaders are companies that win in their market by having high-quality and the most innovative products in the industry. This case illustrates well what product leadership means in practice.