Peter Maas


Professor Dr Peter Maas is member of the executive board of the Institute of Insurance Economics at the University of St. Gallen. He is Professor of Management, focusing on services marketing, risk, and insurance management at the University of St. Gallen . He is also Member of the core faculty of the Exec. MBA in Financial Services and Insurance and academic director of various international executive education programmes for top and middle management of large corporations (e.g. Allianz SE, MunichRe, Citigroup, Axa, Generali Group).

Below you will find an overview of Peter Maas' most recent publications.

If you want to consult his full CV please click here!OpenDocument


Job Title : Visiting Professor MBA/FSI


Articles in other (un)refereed journals

  • Maas P.  2010. How Insurance Broker Create Value: A Functional Approach. Risk Management & Insurance Review, 13(1): 1-20.

Vlerick cases

  • Verweire K. Kemperman J. Op 't Hoog J. Maas P.  2016. Interpolis: Becoming the most transparent and trustworthy insurance company. ECCH Case Study. Reference no. 316-0256-1 (C) + 316-0256-8 (TN).