Vlerick and DSM take gold in prestigious EFMD Awards

We’ve had some great news – and we wanted to share it with you. We’re so proud to announce that our work creating a bespoke learning journey with DSM scooped a prestigious gold award. It came top in the Professional Development category of the 2018 Excellence in Practice Awards.

Proven business impact

The learning journey for the company’s sales and marketing teams has totally transformed the way DSM markets and sells its products and services. It has improved culture, enhanced skills and accelerated career progression – and is now expanding to other areas in the organisation.

And why has it been such a great success? Because of the strength of the partnership.

“Our collaboration with Vlerick is an example of a true B2B partnership built around mutual respect,” says DSM’s Global Marketing Director, Arthur Simonetti. “I am proud that we created a frontrunner capability development programme that will attract and develop marketing and sales talent.”

“Our collaboration with Vlerick is an example of a true B2B partnership built around mutual respect” Arthur Simonetti, Global Marketing Director bij DSM

Dean Marion Debruyne says: “We were delighted to work with a partner who chal¬lenges our thinking, contributes real-life cases and is open to collaboration.”

Every year, the EFMD Excellence in Practice Awards recognise outstanding learning and development partnerships. And in October, we’ll be heading to Switzerland to present our winning case at the EFMD Executive Development Conference. We’re looking forward to joining DSM to showcase our partnership.

Read the award-winning case study

You can download the case “The journey to marketing and sales excellence: How building the capabilities of DSM’s marketing and sales teams creates successful growth” now.

EFMD is a globally-recognised accreditation body for business schools, corporate universities and online courses. It has more than 900 member organisations in 88 countries. Each year its Excellence in Practice Awards recognise impactful partnerships in leadership, professional development, talent development and organisational development.

Related news

  1. Learning for a digital / non-digital world

    Date: 28/03/2017
    Category: Programme news
    In our day-to-day lives we use both digital and non-digital tools and processes. And the way we learn is no different. Our customised programme for Dutch organisation DSM teaches teams about B2B marketing and sales by combining digital content with face-to-face workshops and masterclasses. Now we’re working with the company to develop the programme further – keeping it at the cutting edge of executive education.
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