in Executive Education according to the Financial Times
for Learning Impact
The business world is changing rapidly. To stay ahead, organisations need to be ready to disrupt, transform – and roll out new business ideas rapidly. They need to make innovation part of business as usual.
This four-day programme introduces you to the tools you need to design, implement and manage an innovation strategy that leads to business growth. You live and learn what it means to be an inspiring innovation leader – so you can leap into embedding an innovative culture in your organisation.
The programme starts by exploring key theoretical concepts and frameworks with Innovation professor Walter Van Dyck. Then it’s time to turn theory into practice. You’ll get the opportunity to apply the frameworks to your own organisation and develop an innovation strategy. And you’ll learn from expert guest speakers – including Guy Wollaert, former Chief Innovation Officer at The Coca-Cola Company.
There are four modules, each designed to give you the knowledge and tools to lead your organisation to innovation success.
In previous editions, we had the pleasure of welcoming participants from companies like:
VP, R&D Programs & Competence Centers at Newtec
This programme is refreshing – it puts various innovation methodologies and approaches into a conceptual and structured overview without losing the pragmatic touch. With our new knowledge, we will build a more structured approach towards more open innovation, involving our partners in the value chain.
Professor of Innovation Management
Professor of Marketing
Executive in Residence