Seven things that brilliant product managers do (and how to learn them)

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Our research insights translated into added value for you and your organisation Research – either academic or research for business – can only be valuable when shared. That’s why we translate our research into easy-to-read whitepapers focusing on the key insights that are relevant for you as a manager. This way, your organisation can profit directly from the latest research, the newest theories, the expertise of our faculty and much more.

SEVEN THINGS THAT BRILLIANT PRODUCT MANAGERS DO (AND HOW TO LEARN THEM)?

Being a product manager is one of the most exciting and rewarding professional roles you could ever embrace. It’s a role where you can take ownership, gain the respect of your colleagues and peers – and lay the foundation for a successful career. In this whitepaper professor Koen Tackx shares his insights on how to become a successful product manager:

  1. Being obsessed with customers
  2. Developing a strategic mindset
  3. Being curious about everything and sharing this curiosity
  4. Having more functional skills than a Swiss knife
  5. Being a pricing guru
  6. Keeping multiple demands in balance
  7. Converting knowledge into action

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Seven things that brilliant product managers do (and how to learn them)

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