Before joining Vlerick Business School, Martin Weiss was an Assistant Professor and Chair of Management at University Erlangen-Nuremberg, as well as a freelance consultant and trainer. He was working as a consultant for Roland Berger Strategy Consultants for several years and as Summer Associate for McKinsey & Company, Inc. He studied Business Administration at the University Erlangen-Nuremberg and Economics at the Wayne State University Detroit (USA). His fields of concentration are Corporate Strategy, Dynamics, and Performance Measurement.


Functietitel : Assistant Professor of Strategy


Geeft les in
Masters in Financial Management

Expert in


Articles in refereed journals with impact

  • Weiss M. Schneider D. Lebid J.  2015. Unfolding the concept of a TMT-Diversification strategy fit. Team Performance Management: An International Journal, 21(3/4)

Articles in other (un)refereed journals

  • Weiss M. Zorn C.  2013. Vertriebssteuerung in der Automobilindustrie - Eine Sales Scorecard als ganzheitliches Informations- und Steuerungssystem. Der betriebswirt, (4): 25-30.

  • Weiss M.  2013. Resource related diversification and its measures - Review of Empirical Results. Problems and Perspectives in Management, 11(3): 76-85.

  • Weiss M. Zirkler B. Guttenberger B.  2008. Performance Measurement Systeme und ihre Anwendung in der Praxis - Ergebnisse empirischer Studien. Controlling, 20(3): 139-147.

  • Zirkler B. Weiss M. Scharrer C.  2008. Risikomanagement im Anlagengeschäft und dessen besondere Bedeutung bei dem Einsatz von Produktplattformen. Controlling, : 13-21.

  • Weiss M. Sterzel J.  2007. Humankapital bewerten. Personal. Zeitschrift für Human Resource Management, 59(6): 24-28.

Book Chapters

  • Weiss M.  2016. Related diversification: a critical reflection of relatedness and the diversification - Performance linkage. In: Cooper C. Eds. Advances in Mergers and Acquisitions (pp. 161-180).

Conference Proceedings

  • König A. Walton J. Wessels A. Fehn A. Weiss M. Enders A.  2013. Silver bullet or Ricochet? CEO Metaphorical communication behavior and analysts' evaluations. (pp. 13417-).