Apple case highly commended by the EFMD Case Writing Competition

Recently EFMD has announced the winners of its annual Case Writing Awards. Professors from renowned business schools such as IMD, INSEAD, IESE and Bocconi are competing in this truly international competition. Vlerick professor Wouter De Maeseneire has received a highly commended mention in the category ‘Finance and Banking’ for the outstanding quality of his case study "Apple – Time to 'Think Different' ™". He developed the case together with Thomas Deschepper and Maxime Maertens, two Vlerick Masters in Financial Management alumni.  

Wouter De Maeseneire is very pleased with this recognition and appreciation from the jury for his work, who considered it to be of outstanding quality amidst the many finance cases which are submitted every year. “Developing a case complemented by an extensive teaching note is challenging, intensive and time consuming. But at the same time it is extremely rewarding if your case study is being taught by corporate finance colleagues at reputed business schools. Furthermore, students often report that they truly enjoy learning through cases – actually, it is a key component of our action-oriented pedagogical approach at Vlerick. In my view, case studies present a great opportunity to disseminate knowledge to our students and participants but also to practitioners and peers in our area of expertise.

About the EFMD case writing competition

For the last thirty years, EFMD has been organising its annual case writing competition, which is supported by The Case Centre. 258 entries from 30 countries were received and the standard was particularly high this year. With a wide selection of categories that focus on specific issues, as well as specific regions of the world, the aim of the EFMD case competition is to encourage and support the writing and creation of new and innovative case material.

 

Related news

  1. Jeroen Neckebrouck wins Vlerick Researcher of the Year Award 2017

    Date: 23/01/2018
    Category: Research News
    Every year, Vlerick Business School highlights exceptional research results by means of the Vlerick Researcher of the Year Award. All the professors and researchers who achieved an A* publication in 2017 could apply. After comprehensive discussions, the interuniversity jury finally selected researcher Jeroen Neckebrouck, who recently successfully defended his thesis on family businesses at Ghent University. Before he even finished his PhD, Jeroen managed to get a paper published in the Academy of Management Journal, one of the most highly regarded professional publications in the management arena. “And that is truly a unique achievement,” says Research Manager Eva Cools.
  2. Global recognition for case teaching skills of Wouter De Maeseneire

    Date: 27/02/2017
    Category: Research News
    Professor of Corporate Finance Wouter De Maeseneire wins the 2017 Outstanding Case Teacher award. This competition is organised by The Case Centre and recognises an excellent practitioner in the case classroom. Wouter is thrilled about the award and had never dared dream about receiving it. He’s a firm believer of the case method as a powerful teaching tool.
All articles