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  1. EASI and Accent are the Best Workplaces 2021 of Belgium

    Date:
    Category: Press Releases

    On 16 March, the Great Place to Work® Institute Belgium once again announced the Best Workplaces™ in Belgium. In the category of small and medium-sized organisations, EASI holds the number one position; for the large organisations Accent holds the top position. The Covid-19 crisis has undoubtedly had a considerable impact on the results. On the one hand, many organisations succeeded in enhancing the level of trust. Despite these difficult times, they were able to show their employees that they were there for them as employers. On the other hand, it turned out to be very difficult for some organisations to keep in touch with everyone.

  2. How ‘House of Weddings’ developed into a quality label in the wedding market

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    Category: Alumni News

    Over a 10-year period after earning her Vlerick Masters in Marketing (2002), Iris Decreus worked as a marketeer for several major companies. However, she did not feel completely satisfied, nor fulfilled. She always thought she could have a bigger impact and be more in control of her results if she would work on her own. The combination of Vlerick and her experience eventually gave her the courage to take the leap into entrepreneurship. She started as an independent wedding planner, changed her corporate model after five years and built an online curated, multisided platform called House of Weddings. By blogging during Corona, she managed to not lose her audience of partners and couples.

  3. What does it take to achieve the ‘Great Reset’ after this pandemic?

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    Category: Opinions

    “The ‘Great Reset’ after the pandemic asks us to face uncertainty and discomfort bravely, instead of giving in to escape phantasies to alleviate our anxiety. Only if we are ready to welcome reality and take time to reflect can we remake the world,” says Smaranda Boros, Professor of Intercultural Management and Organisational Behaviour at Vlerick Business School. She sees the crisis as an opportunity for systemic transformation, to reinvent ourselves and restore our relation to the world as one ecosystem.

  4. What impact do you want to have as a leader?

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    Category: Opinions

    COVID-19 is a great lesson in humility. It’s the kind of experience that forces you to draw breath and reflect on who you are as a leader and the difference you want to make. After all, it’s all too easy to think that you can't have any kind of impact. According to Professor Katleen De Stobbeleir, everyone's choices and actions – no matter how large or how small your role – have a significant impact on the bigger picture. So, the question is, what difference do you want to make?

  5. How can our companies and Artificial Intelligence help in fighting climate change?

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    Category: Opinions

    In the Paris climate agreement, more than 100 countries – including Belgium – have committed to reducing net greenhouse gas emissions to zero by 2050. Although the new US President Joe Biden is putting climate change back on the political agenda, whether or not this goal is achieved will mainly depend on the vigour of the business community. According to Professor Kristof Stouthuysen, the proper use of artificial intelligence is the key to helping our companies become climate-neutral more quickly.

  6. Predicting the future with time-series

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    Category: Opinions

    Traditional time-series analysis and forecasting methods are nothing new. However, lately companies like Google and Facebook have invested in developing time-series models that combine traditional techniques with Machine Learning (ML). What is the reason that Big Tech firms are suddenly looking into ways to optimise forecasting techniques? And why should all companies and their managers care about these new forecasting techniques?

  7. How Craftpack turns adversity into good business

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    Category: Alumni News

    In normal times, the core business of Vlerick alumnus Hans De Smedt is his ‘EverPresent Events’ event agency. However, the COVID-19 pandemic lockdowns brought the events sector to a stand-still in 2020. But adversity clearly stimulates Hans’ creativity, as he created a new concept and brand. Craftpack offers gift packages comprised entirely of local products. In the meantime, it has grown into much more than an activity to make up lost revenue in the COVID period.

  8. A start-up with high ‘aspyrations’

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    Category: Alumni News

    Making customers happy through innovative healthcare solutions is the mission of Aspyro. This start-up was co-founded in 2020 by Masters alumnus Lien Van Der Schueren and produces 3D-printed eyewear designed especially for oxygen users. Oxy-glasses make oxygen therapy less visible, more comfortable, and more practical. Lien talks about how Vlerick made her see that she could actually be an entrepreneur – something she had never considered before.

  9. Tasty healthy meals made easy

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    Category: Alumni News

    The Mealhero adventure started from three Masters in General Management alumni asking themselves: Why is it so hard to eat healthy? And why is it so easy to eat unhealthy? Is it possible to eat easy and healthy? In answer to these questions, they came up with this solution: fresh-frozen ingredients, in innovative combinations, prepared within 25 minutes by a smart steamer. They’ve just raised another €2.5 million in venture capital to grow their company even further.

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