Digital with a Purpose
Powered by Artificial Intelligence.
Use the power of digitalisation and AI to shape a sustainable future for people, planet, and profit
Digitalisation is no longer just about efficiency or innovation. It’s about purpose. At Vlerick, we believe in using AI and digital technologies to create meaningful, sustainable impact – and not just to boost performance.
Whether you’re just starting out or scaling your digital ambitions, we help you harness the full potential of digitalisation and AI – to drive change, unlock value, and lead with purpose.
HOW TO MAKE DIGITAL AND AI WORK FOR YOU
In a fast-moving world, organisations must be agile, responsible, and future-ready. Digital with a Purpose – powered by AI – helps you do just that.
Comprehensive
Comprehensive thinking is key to achieving Digital with a Purpose – even if your plans for digital only extend to parts of your organisation. Involve all areas of the business – and work together to assess priorities for transforming products, services and processes.
Goal-oriented and purposeful
Digitalisation and AI are a means to an end. So what are your goals? How do they help you meet corporate objectives? And how should you deploy digitalisation to achieve them? To create sustainable, competitive advantage, digital transformation must be aligned to strategy and purpose.
Sustainable
Of course digitalisation and AI should boost performance. And they should also help your organisation to become more sustainable, reducing its ecological footprint and improving wellbeing. Digital with a Purpose means people, planet and profit all benefit.
Discover our Digital with a Purpose vision – and explore how it can help your organisation to become a profitable, sustainability powerhouse.
A DIGITAL MINDSET FOR YOUR COMPANY - POWERED BY AI
Digital with a Purpose matters to everyone – across industries, roles, and company size. We help you build the mindset, skills, and leadership to thrive in a digital and AI-driven world.
Customised Programmes
Our tailored learning journeys bring your teams together behind a shared vision – and equip them to lead transformation.
Digital Maturity Quick Scan
Assess your current capabilities – including how you’re using AI – and identify opportunities to grow.
Digital Leadership Game
Our hands-on, strategic simulation helps leaders think holistically about digital and AI transformation.
PROGRAMMES FOR INDIVIDUALS
Achieving Digital with a Purpose is about more than technology. It’s also about people, their skills and thinking.
Masters Programmes
Explore our Masters in Marketing Strategy or Masters in Business Analytics & AI.
Executive programmes
Dive into digital strategy, AI and big data, smart factories, digital finance, and more.
Stay Ahead with Vlerick
Our research and partnerships keep you at the forefront of digitalisation and AI innovation.
RESEARCH CENTRES
Access a unique network of knowledge and activities in our research centres:
PARTNERSHIPS
Collaborate with us to co-create insights, tools, and strategies that drive real-world results.
ACADEMIC RESEARCH AND CASES
Access cutting-edge research on AI, digitalisation, and sustainability – all grounded in business reality.
OUR DIGITAL EXPERTISE
At every stage of the digitalisation journey, our experts push the boundaries of understanding.
- Our faculty has impressive academic credentials, as well as practical experience of digitalisation across a range of sectors and functions
- We also have a broad ecosystem of visiting professors, adjunct professors, executives in residence and partners
Start a conversation today to discover how Vlerick can help you take the lead on Digital with a Purpose.
Join us
Digital with a Purpose is a powerful way to address one of the most critical challenges businesses face today. Our years of experience, research, teaching and facilitating projects mean we can help you find ways forward. Whether you want to accelerate implementation in a discrete area, or create a path to total transformation, we’re here to help you create sustainable competitive advantage.
With Vlerick, you don’t just adapt to change – you take the lead. Let’s explore how digitalisation and AI can help your organisation grow, innovate, and make a difference.
Get in touch!
Sarah Verhaeghe
Business Developer Digital and AI