Retail & Consumer Goods

Short focused Programmes

Our short focused programmes address today’s most relevant business issues in a short but intense programme format. The number of programme days varies from 2 to 6 days, dependent on the programme.

Vlerick Retail Platform

4 afternoon seminars for retailers by retailers
Length: 4 afternoons: 1.30PM welcome coffee, 2-5.30PM cases, 5.30PM networking drink
Language: Dutch
Start: 22/06/2017

Drive real change in your organisation

A learning experience with real impact on your operations? A management programme tailored to the specific needs of your business? Contact us and discover how we can design and deliver customised programmes for your team that add genuine value to your organisation.

Need help?

Contact our Programme Advisor
Programme Advisor
Tel + 32 9 210 98 84
[email protected]
Find the programme most relevant for you!

Our programme finder allows you to find the management programme that best fits your needs.

Find a Programme

Meet Us

Info Sessions & Open Days
04 Dec
DBA Info Session Brussels
Category: General Info Sessions

06 Dec
Vlerick Experience Day Eindhoven
Category: General Info Sessions

07 Dec
Drop In on our Brussels Campus
Category: General Info Sessions

Meet our faculty

Gino Van Ossel
Prof Gino Van Ossel, key faculty member for Retail & Trade Marketing

Vlerick Expertise in Retail

  1. A single market in the Benelux countries for retail could generate 95,000 jobs and 36,000 companies by 2025

    The creation of a single market for retail in the Benelux countries offers more than just significant benefits to both consumers and businesses. By 2025, a unified retail market could create 95,000 new jobs and 36,000 new companies in the sector. That has been shown by a study conducted by Vlerick Business School, commissioned by the Benelux Secretariat General. The study also contains five policy recommendations to strengthen cross-border retail trade by eliminating existing obstacles for entrepreneurs.
  2. Taking a fresh look at consumer choice

    The range of products on display in supermarkets and local shops is split up into various different aisles according to product type: vegetables and fruit, dry goods, drinks, etc. On the shelves of each of these aisles, products are grouped by category: soft drinks, water, wine, and so on, and within each category, are mostly displayed by brand. As consumers, we are familiar with this traditional layout. But what happens when you group products differently?
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