#bookonfriday

Every Friday the Vlerick library gladly puts the spotlight on a remarkable book which is carefully selected by the library, Vlerick faculty, staff or even YOU. We tend to put the spotlight on books handling topical issues, recently published books and a special focus on diversity as Vlerick prides itself to be a school that aims for social impact. A short explanation on why we have chosen this particular book and previous selected books can be found below or check Twitter with hashtag #bookonfriday. Every selected title can be borrowed from our library. Do send us your reading tips by making a suggestion!

Wishing you pleasant and plenty of reading time ahead!


BOOK OF THE WEEK!

Indistractible by Nir Eyal

Indistractable

Nir Eyal

For this #BookonFriday edition #Vlerick marketer Matthieu van den Bogaert wants to put the spotlight on the book 'Indistractable: How to control your attention and Choose your life' by Nir Eyal.

“I took the challenge this year to read 21 books in 2021. Now, in order to keep myself to this promise I need to become more indistractable. I attended a marketing conference in the past (a time where we could sit in one room with 500 people) and Nir Eyal was one of the keynote speakers. He talked about his previous book ‘Hooked’. I was really triggered by his compelling way of storytelling. So when I heard he wrote a second book about becoming indistractable, I decided to put it on my reading list. The book examines the challenges to manage our attention better and provides tools and tips to balance technology/social media in our modern life. I agree with the author when he states that in the future, there will be two kind of people: those who let their attention and lives be controlled and coerced by others, and those who proudly call themselves indistractable.”


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Previous books

You're About to Make a Terrible Mistake
Olivier Siboy

You're about to make a terrible mistake by Olivier Sibony

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Hidden Figures

Margot Lee Shetterly

Hidden Figures by Margot Lee Shetterly

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The Evolution of Electricity Markets in Europe
Leonardo Meeus

The Evolution of Electricity Markets in Europe by Leonardo Meeus

Borrow book

No Filter: The Inside Story of Instagram
Sarah Frier

no filter by sarah frier

Borrow book

The New Rules of Marketing and PR (7th ed.)
David Meerman Scott

The new rules of marketing & pr 7th edition

Borrow book

Principles of Sustainable Finance
Dirk Schoenmaker and Willem Schramade

Principles of Sustainable Finance by Dirk Schoenmaker and Willem Schramade

Borrow book

Evolution or revolution
edited by Olivier Blanchard and Lawrence H. Summers

Evolution or Revolution: Rethinking Macroeconomic Policy after the Great Recession edited by Olivier Blanchard and Lawrence H. Summers

Borrow book

Leadership in Turbulent Times
Doris Kearns Goodwin


Leadership in turbulent times: lessons from the presidents by Doris Kearns Goodwin

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Employees First, Customers Second
Vineet Nayar

Employees First by Vineet Nayar

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Science Fictions
Stuart Ritchie


Science Fictions by Stuart Ritchie

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Rule Makers, Rule Breakers
Michele Gelfand



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Justice
Michael Sandel


Justice by Michael Sandel

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Making Your Way
Marion Debruyne & Katleen De Stobbeleir

Making Your Way by Marion Debruyne en Katleen De Stobbeleir

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The Offer You Can't Refuse
Steven Van Belleghem


The offer you can't refuse by Steven Van Belleghem

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The Shadow King
Maaza Mengiste



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The New Long Life
Andrew J. Scott & Lynda Gratton


The New Long Life and The 100-Year Life by Lynda Gratton

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The Medici Effect
Frans Johansson


The Medici Effect by Frans Johansson

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Dean Marion Debruyne's
Summer Reads


Dean Marion Debruyne's summer reads

View list of books

Giovanni's Room
James Baldwin




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Narrative and Numbers:
The Value of Stories in Business

Aswath Damodaran



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China's Rise and Internationalization 
Filip Abraham



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Why I'm No Longer Talking to White People About Race
Reni Eddo-Lodge



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Work Rules
Laszlo Bock




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The Undoing Project
Michael Lewis


The undoing project by Michael Lewis

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The Stress Effect
Henry L. Thompson




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Humans
Tom Phillips




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Subscribed
Tien Tzuo


Subscribed by Tien Tzuo

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Man's Search for Meaning
Viktor E. Frankl


Man's search for meaning by Viktor E. Frankl

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Thinking, Fast and Slow
Daniel Kahneman




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#bookonfriday

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