Reward benchmarking is changing. Is your organisation ready?
By Xavier Baeten
Professor of Reward & Sustainability
Sanne De Cooman
Vlerick Reward Centre
Compensation benchmarking has never been more important – or more complex. As organisations face talent shortages, evolving employee expectations, and increasing regulatory demands like the EU Pay Transparency Directive, traditional benchmarking approaches are no longer enough. In the white paper Reward Benchmarking: Quo Vadis? Vlerick explores how leading organisations are using market data today, the challenges they face – and how emerging technologies are reshaping the future of reward strategy.
Based on the experiences and insights of 70 reward professionals across Belgium and the Netherlands, the report sets out current benchmarking practices. It also explores common misconceptions and examines how AI, predictive analytics and integrated HR platforms are transforming benchmarking. What was once a static, annual exercise can now be a dynamic, strategic capability.
Whether you're responsible for compensation, total rewards, HR strategy or executive remuneration, this practical insight will help you make more informed, competitive and transparent reward decisions.
Download the white paper today to discover the latest benchmarking trends, challenge long-held assumptions, and prepare your organisation for the future of strategic rewards.

