Vlerick Business School Gent.

Leading Innovation

Creating an innovation strategy that drives growth

Upcoming editionStarts 17 November 2026
Fee€3,995 (excl. 21% VAT)
LocationBrussels
Format3 days
Upcoming editionStarts 17 November 2026
Fee€3,995 (excl. 21% VAT)
LocationBrussels
Format3 days

#1

in Open Executive Education in Belgium and #25 worldwide

259

former participants

4.8/5

for Learning Impact

Disruption is becoming the new normal, and the pace of change increases every day. So how can you stay competitive? The answer is that companies have to create, innovate and roll out new business ideas at a rapid pace. But how do you manage this process to maintain and improve your current business performance over the long term?

This three-day programme gives you the tools you need to manage change, design and implement effective innovation processes,
and lead the people around you to success.

Detailed programme

We start from the foundation of theoretical concepts and insights, and then we inspire you to apply these concretely to your own business situation to develop an innovation strategy – with a focus on practicality – for your organisation. The programme ‘Leading Innovation’ is comprised of  3 modules:

MODULE 1: INNOVATION AMBITION – DEVELOPING  YOUR VISION 

  • Identify your corporate innovation ambition 
  • Explore the impact of living in times of exponential change 
  • Identify ways to make your company, product or service more relevant 
  • Dive into the dynamics that lead to disruptive, industry-shaking innovations 
  • Lead for innovation and create the right team culture for innovation
  • Create a (team) culture that is conducive for idea generation, how to promote ideas and manage the corporate stakeholders 
  • Drive the implementation of innovative ideas 

MODULE 2:  INNOVATION CONCEPT – ORGANISING YOUR INNOVATION PROCESSES 

  • Discover how to manage your core business for sustained innovation 
  • Learn to manage an innovation project portfolio 
  • Dive into corporate venturing and business model innovation 
  • Discover how digital technologies change the markets’ structure 
  • Learn tools beyond Osterwalder canvas: Ecosystem perspective on business models
  • Gain insight into the pros and cons of the most important digital business model patterns 

MODULE 3: PLANNING FOR INNOVATION 

  • Take part in an innovation strategy simulation: make tough product portfolio decisions and learn to allocate your innovation budget 
  • Build and maintain a dynamic ‘Horizons of Growth’ innovation project portfolio  
  • Specifying what to do by when in each horizon 
  • Specifying which projects to promote or stop in each horizon

Why this programme

  • Formulate your own innovation vision – including your ambition, concept and plan to achieve it 
  • Identify patterns that lead to transformation and disruption 
  • Determine how to respond to change both inside and outside your industry – so you can leapfrog your competition 
  • Plan strategically to make sure your best ideas are implemented – and create a growth roadmap for the future  
  • Develop intrapreneurial processes to capture disruptive ideas outside your core business 
  • Find the right balance between internal and external innovation 
  • Discover the mindset and capabilities you need to become an innovation leader and foster an innovative culture  

Who should attend

  • Managers and directors who have a mandate to shape innovation strategy
  • Organisations who have put transformation and responding to disruption high on their agendas
  • Innovative organisations that disrupt industries and develop new markets 

In previous editions, we had the pleasure of welcoming participants from companies like:

Fees and financing

Boost your impact – and your budget
Did you know you may be eligible for:

  • Group discount: Register three participants from the same company at the same time and get 15% off
  • KMO-portefeuille: Flemish SMEs can apply for funding to cover training costs
  • Alumni discount: Vlerick alumni receive 10% off as a thank you for their loyalty to the Vlerick Business School

Check all our benefits and make the most of your investment.

Success stories

The programme’s biggest ROI for my company? A more efficient innovation process linked with business growth and based on risk and opportunity assessment. And Networking is definitely one of the top advantages of choosing Vlerick. I found customers and suppliers for our company among the participants. Read Yuriy's testimonial here.

This programme is refreshing – it puts various innovation methodologies and approaches into a conceptual and structured overview without losing the pragmatic touch. With our new knowledge, we will build a more structured approach towards more open innovation, involving our partners in the value chain.

Faculty

Walter Van Dyck

Walter Van Dyck

Professor of Innovation Management

Walter Van Dyck supports global science and technology companies with strategic innovation management.

Ksenia Podoynitsyna

Ksenia Podoynitsyna

Professor of Digital Strategy and Innovation

Ksenia Podoynitsyna empowers companies to shape their strategy, drive innovation and make strategic decisions with data science

Katleen De Stobbeleir

Katleen De Stobbeleir

Professor of Leadership

Katleen De Stobbeleir is inspired by leaders who stand up and speak – and she is passionate about those who have the courage to sit and listen.

Get in touch!