#1
in Executive Education according to the Financial Times
367
former participants
4.3/5
for Learning Impact
Is your organisation ready to harness the transformative power of digital technologies? Does your role involve driving elements of this fundamental change process? Then this programme is for you.
Over five thought-provoking days, you’ll live and learn leadership skills for the digital age – and discover how to take the leap into planning, setting up and running digital transformation initiatives.
Detailed programme
What does digital transformation mean for your business? How do you start? Where do you invest? (And where don’t you invest?) How do you set up a digital business? How do you lead the transformation? How do you deal with resistance?
Over five consecutive days, you’ll develop the critical skills to transform your role for digital transformation and leadership.
Module 1: The digital difference
- Explore current challenges and opportunities for today’s digital leaders
- Understand which capabilities are needed for success in the digital economy
- Discover how to build a business case for digital projects
Module 2: Running a digital business
- Discover how digital is changing the business environment
- Learn to design the ultimate customer experience
- Understand how interaction and engagement are key to delivering customer value
Module 3: Digital transformation leadership
- Explore taking on a leadership role in the digital age
- Discover how to select and build digital experiments and projects
- Know how to deliver digital disruption
- Learn to cultivate a digital mind-set
Why this programme
- Build a solid understanding of the key challenges that can help or hinder a successful digital transformation project
- Tackle the leadership challenges of transforming into a digital business – including aligning people, working practices, culture and structure
- Discover best-practice frameworks and pragmatic tools, as well as real-life case studies and actionable insights
- Get away from the everyday concerns of the workplace to focus on digital transformation for your business
Who should attend
- Senior executives, middle managers and high potentials who sponsor, lead or are about to lead digital transformation projects
- Professionals acting as change agents in their organisations
- Entrepreneurs looking for inspiration to design the digital transformation roadmap for their businesses
In previous editions, we had the pleasure of welcoming participants from companies like:
Success stories
Dirk van Lier
Marketing Director at Royal Mosa
I appreciated the high academic level and the many applicable insights for my daily business practice. The assignments we worked on during the evenings allowed me to apply the theory to my professional life immediately. One major take-away for me was, “Always test your assumptions in the market."
Faculty
Stijn Viaene
Professor of Digital Transformation
Stijn Viaene is dedicated to helping executives transform their enterprises for a digital world.
Miguel Meuleman
Professor of Entrepreneurship
Miguel Meuleman is passionate about the process, people and investors behind new venture ideas.
Bjorn Cumps
Professor of Financial Services Innovation
Bjorn Cumps is passionate about FinTech, platforms and business ecosystems.