Our Expertise

Research – either academic or research for business – can only be valuable when shared. That’s why we translate our research into easy-to-read management articles focusing on the key insights that are relevant for you as a manager. You can select articles according to your personal interest via the knowledge domains in the menu. Enjoy your read!

New Articles

  1. What is non-market strategy?

    In this ‘What is’ video, Professor Leonardo Meeus explains how companies also operate beyond markets, interacting with various stakeholders such as activists, interest groups, communities and government.

  2. What is Enterprise Architecture?

    In this ‘What is’ video, Professor Stijn Viaene explains how Enterprise Architecture is an operating model for the enterprise as a whole.

  3. What impact has COVID-19 had on HR?

    Hudson and Vlerick Business School publish their HR Barometer annually to identify the most significant HR trends and challenges of the previous year. The COVID-19 pandemic has made the past year an exceptional one for everyone. In uncertain times, it was a challenge to set the right priorities. What impact did COVID-19 have on the performance of HR? Our online survey resulted in 104 organisations sharing their experiences and concerns. This year, the HR Barometer covered no less than 363,631 employees in Belgium through these organisations.

  4. Owner-managers of Flemish growth companies more closely involved in operational policy once again due to Covid-19

    More than one year after the beginning of the Covid-19 pandemic, managers of Flemish growth companies are gradually looking to the future once again. A future in which quite a few things will change profoundly, it turns out. Owner-managers themselves indicate that a different leadership style is imperative and that their role within the company is shifting to more operational tasks. The sales function is also undergoing a far-reaching transformation as a result of digitisation. On the other hand, the pandemic also provided an incentive for the sustainable development of many new and innovative products.

  5. Vlerick Book Podcast - Making Your Way

    Dreaming big propels you forward. But we have to admit that it is often a bumpy road. In three podcast episodes, based on the book ‘Making your way’, Dean Marion Debruyne and Professor of Leadership Katleen De Stobbeleir unravel 15 persistent myths about the path to success and finding happiness in life and work.

  6. Fear of merger and acquisition market collapse due to Covid-19 proves largely unfounded

    Only one in three M&A experts surveyed noticed a decrease of more than 20% in the number of deals in 2020. Furthermore, the average acquisition price across all deal categories remained more or less stable. Smaller transactions of less than €5 million did take a hit: there were fewer deals, and acquisition prices were lower. Moreover, the uncertain economic situation led to deals taking longer to conclude, and there was an increase in the use of deferred payment mechanisms. For 2021, the experts predict that the market will recover to its pre-coronavirus level, especially when it comes to private equity transactions. Those are the most important conclusions of the eight edition of the M&A Monitor.

  7. Half of CEOs of listed companies saw bonus shrink in past year

    The number of CEOs of listed companies in Belgium and the Netherlands who received zero bonus for their performance last year rose from 1% (in 2019) to 16% (in 2020). One in five of all CEOs even found themselves forced to accept a lower fixed salary. All because of the economic consequences of the Covid-19 pandemic. These are the main conclusions of a new study by the Executive Remuneration Research Centre with 41 Belgian and 54 Dutch publicly traded companies, all of which had published their annual report by the time of the study and employed the same CEO. The study focused on the evolution of fixed and variable executive remuneration from 2019 to 2020.

  8. Responsible Leadership: how to reimage leadership in a world full of grand challenges

    Virtually every organisation is in the sustainability business today – which has become a new minimum in attracting and retaining customers. To make transformation happen, businesses will need to reinvent themselves. This white paper focusses on the transformation that is needed within organisations to make change happen and how organisations can increase their maturity level when it comes to sustainability themes. Based on our interviews with sustainability officers from a wide variety of companies, we zoom in on the importance of leadership – and, more specifically, of responsible leadership.

  9. How to maximise the potential of Total Reward Statements

    Previous research by the Centre for Excellence in Strategic Rewards has proven that reward professionals consider reward communication to be increasingly important. Moreover, employee satisfaction with the communication on rewards has a positive impact on her/his perception of organisational support. A good Total Reward Statement offers an individualised and comprehensive overview of the financial and non-financial rewards offered by the employer. This white paper which is based on research and examples from practice shows that there are 7 characteristics of a great Total Reward Statement.

  10. Price transparency for innovative medicines does not result in lower prices for everyone

    Although it seems counterintuitive, a new simulation model shows that, without confidential price agreements, lower income countries will pay up to 12% higher prices and gain access to innovative medicines far later than richer countries. This conclusion goes against the assumption that total transparency about price agreements for new and innovative medicines for diseases with high unmet need would lead to more competition, lower prices for all, and greater availability of these medicines for more patients in more countries.

  11. What is the DNA of a digital finance leader?

    New and digital technologies are undeniably changing the role of the finance function. CFOs can act as a catalyst for reshaping the business strategy and deploying AI technologies. The digital journey, however, encompasses more than the mere adoption of several technologies. In this white paper the Centre for Financial Leadership and Digital Transformation offers insights on how to formulate a digital transformation strategy. Along with an overview of 9 must-have characteristics of a true digital finance leader, this knowledge can equip leaders to successfully tackle the upcoming challenges of digitalisation.

  12. Is the Single Digital Gateway the next big step in e-government?

    E-government is an important priority of the European Commission. A 2016 study shows that some members of the EU have made significant progress in the recent past, whilst other countries are still struggling to move past the initial stages. To address this disparate progress and advance e-government implementation more uniformly, the EC introduced Single Digital Gateway (SDG) regulation in 2018. This white paper by doctoral researcher Hamza Aurangzeb provides an overview of the current state of e-government and SDG implementation in Belgium, and it highlights the challenges and barriers that are hindering the advancement of e-government.

  13. Four different strategies of workforce flexibility

    The trend towards flexible work is not new, but the Covid-19 pandemic has definitely accelerated these efforts. Investing in workforce flexibility is no longer a luxury, but a key strategic priority that can yield important benefits. In addition to improving employee engagement, flexibility can improve productivity and profitability. Moreover, organisations that offer greater flexibility can tap into a broader talent pool of workers that were previously harder to reach, which fosters diversity and inclusion. The white paper ‘Flexing your workforce’ takes a closer look at four ways in which organisations can flex their workforce.

  14. What is the role of renewable gases in the energy transition?

    The European Green Deal aims to make Europe climate-neutral by 2050. Quite understandably, the gas sector is concerned about its future, as natural gas is a carbon-based energy source, which contributes significantly to greenhouse gas emissions. In this white paper, the Vlerick Energy Centre, together with Chair Partner Fluxys, takes a closer look at some of the future challenges. How can the existing natural gas infrastructure be repurposed for the transport of decarbonised gases? How can we harness the full potential and opportunities of renewable gases? And what context is needed to decarbonise the gas sector so that it can play a role in the future integrated energy system?

  15. Vested Digital Leadership against the odds – lessons learned in the public sector

    Public sector organisations have achieved mixed results when it comes to digital transformation. Furthermore, the COVID-19 pandemic has compelled public sector organisations to quickly adopt new digital practices to cater to emergency needs. Amidst all this turmoil, some organisations seem to be able to cope better with the circumstances, or even to thrive in them. An explanation for this can be found in this white paper with results from research carried out together with Prime Foundation Partner AXI.

  16. Why the delay in Covid-19 vaccine production did not come as a surprise

    The exit from this pandemic we are all hoping for depends on the rapid availability of sufficient vaccines. However, the initial optimism has turned into frustration, as the production of the vaccines is apparently taking longer than announced and hoped for.
    In this Business Watcher video, Professor Robert Boute explains why that delay did not really come as a surprise – and why it was even to be expected.

  17. Founders are more cautious in their financial forecasts for investors than non-founders

    In the forecasts they have to report to their investors, entrepreneurs overestimate their revenues for the following year by an average of 22%. Founders are consciously more cautious than non-founders. Investors who apply a standard discount to revenue forecasts therefore run the risk of being quite inaccurate themselves. Finally, over-optimism is penalised. Those who truly exaggerate find themselves being labelled as risky businesses. These are the most important conclusions of a new study on the use of entrepreneurs’ revenue forecasts as a tactic to impress investors.

  18. Addressable ads are shaping the future of TV marketing

    New technological capabilities make it possible to use targeted advertising on television. This new form of advertising is referred to as addressable advertising. This white paper provides an overview of how this technology works, how it impacts the current TV advertising ecosystem, and which players benefit from it.

  19. Millennials still have high expectations of employment market, but Covid-19 dampens optimism

    The expectations final-year students have of their first job are still high. Good communication with their colleagues, a sociable atmosphere and plenty of opportunities for training are at the top of the list. What is more, these millennials prioritise career security over job security. They consider their relationship with their first employer to be temporary, expecting to work for a whole range of different companies during their working life. However, the Covid-19 outbreak has toned down their optimism about the future. Now afraid that fewer jobs will be available to suit their skills and qualifications, they are once again attaching greater importance to job security.

  20. Fast-growing companies serve as a beacon of employment during the coronavirus storm

    Fast-growing businesses are known as the engine of job creation. The 2020 Belgian High Growth Monitor shows that 920 fast-growing companies were responsible for 52,779 new jobs. Although these figures reveal that Belgium is doing less well than the European average, this group of healthy Belgian ‘gazelles’ does show stability. Over the years they have created around 50,000 jobs during each growth period. A hopeful sign, especially now that many companies are having trouble keeping their heads above water.