Steve Muylle

Profile

Steve Muylle, PhD, is Full Professor and Partner at Vlerick Business School, he chairs the Area Marketing and directs the Executive Master Class in Business-to-Business Marketing and Sales. He was the recipient of the 1997 Doctoral Fellowship Award from the Intercollegiate Centre for Management Science, Belgium, and received the Best Paper Award at the EUROMA conference at INSEAD and ICCMC at Warwick Business School. He also received multiple awards for his teaching at Vlerick Business School.

 

Expert in
E-business & Internet Marketing
Marketing & Sales
B-to-B Marketing (Strategy, Business Model, Value Proposition, Innovation)
Supply Management (strategy, supplier relationships, supplier (open) innovation, supplier selection)
Marketing Strategy
Multichannel Marketing
E-business
Digital Transformation